{"id":42707,"date":"2025-06-25T08:34:11","date_gmt":"2025-06-25T08:34:11","guid":{"rendered":"https:\/\/flandecoco.net\/?p=42707"},"modified":"2025-06-25T08:34:11","modified_gmt":"2025-06-25T08:34:11","slug":"que-es-una-agencia-360-i-per-que-la-teva-marca-en-necessita-una","status":"publish","type":"post","link":"https:\/\/flandecoco.net\/ca\/blog-ca\/que-es-una-agencia-360-i-per-que-la-teva-marca-en-necessita-una","title":{"rendered":"Qu\u00e8 \u00e9s una ag\u00e8ncia 360 i per qu\u00e8 la teva marca en necessita una?"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><section class=\"vc_row wpb_row vc_row-fluid row-blog-interior\"><div class=\"wpb_column vc_column_container  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">Xarxes Socials, email, whatsapp, webs, podcast, mitjans tradicionals, apps\u2026 En una societat on els consumidors estan connectats 24\/7 a trav\u00e9s de m\u00faltiples canals, les marques necessiten recolzar-se en molt m\u00e9s que la creativitat i les bones idees. Necessiten la coher\u00e8ncia, estrat\u00e8gia i impacte a tots els fronts que garanteix una ag\u00e8ncia de publicitat 360.<\/span><\/p>\n<p><b>Qu\u00e8 \u00e9s una ag\u00e8ncia de publicitat 360?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Una ag\u00e8ncia 360 \u00e9s la que ofereix serveis integrals de m\u00e0rqueting i comunicaci\u00f3. Un partner de comunicaci\u00f3 que, en lloc d&#8217;enfocar-se nom\u00e9s en una \u00e0rea concreta, inclou totes les disciplines necess\u00e0ries per construir, posicionar i fer cr\u00e9ixer una marca a tots els punts de contacte possibles amb la seva audi\u00e8ncia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pool de serveis que ha d&#8217;oferir una ag\u00e8ncia 360:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consultoria de M\u00e0rqueting<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Estrat\u00e8gia de marca i posicionament<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Publicitat digital (xarxes socials, Google Ads, display)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">M\u00e0rqueting de continguts<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Disseny gr\u00e0fic i desenvolupament web<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SEO i SEM<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Producci\u00f3 audiovisual<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gesti\u00f3 de xarxes socials<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mitjans tradicionals (TV, r\u00e0dio, premsa)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Esdeveniments i activacions <\/span><\/li>\n<\/ul>\n<\/div>[vc_single_image image=&#8221;42703&#8243; img_size=&#8221;full&#8221;]<div class=\"last-paragraph-no-margin\"><p><b>Cinc raons per les quals la teva marca necessita una ag\u00e8ncia 360<\/b><\/p>\n<p><b>Visi\u00f3 estrat\u00e8gica integral<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Una ag\u00e8ncia 360 ent\u00e9n la teva marca com un tot. No pensa nom\u00e9s en com generar likes o clics, sin\u00f3 en com crear experi\u00e8ncies coherents que connectin amb els teus clients i potencials clients a tots els canals.<\/span><\/p>\n<p><b>Estalvi de temps i millor coordinaci\u00f3<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Treballar amb m\u00faltiples ag\u00e8ncies pot generar descoordinaci\u00f3, duplicaci\u00f3 de tasques o missatges inconsistents. Amb una ag\u00e8ncia 360, tens un sol equip que executa tot sota una mateixa visi\u00f3, estil i planificaci\u00f3.<\/span><\/p>\n<p><b>Adaptabilitat i escalabilitat<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Necessites llan\u00e7ar una campanya digital avui i una activaci\u00f3 en punt de venda dem\u00e0? Una ag\u00e8ncia 360 pot adaptar-se r\u00e0pidament i oferir solucions completes sense haver de buscar amb urg\u00e8ncia prove\u00efdors externs.<\/span><\/p>\n<p><b>Major retorn d&#8217;inversi\u00f3 (ROI)<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Una estrat\u00e8gia unificada permet optimitzar els recursos i mesurar millor el rendiment de cada acci\u00f3. El resultat: campanyes m\u00e9s efectives i resultats tangibles.<\/span><\/p>\n<p><b>Innovaci\u00f3 constant<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Les ag\u00e8ncies 360 estan al dia amb les darreres tend\u00e8ncies, eines i tecnologies. Aix\u00f2 vol dir que la teva marca es mantindr\u00e0 sempre competitiva i rellevant en un mercat en constant evoluci\u00f3. <\/span><\/p>\n<\/div>[vc_single_image image=&#8221;42700&#8243; img_size=&#8221;full&#8221;]<div class=\"last-paragraph-no-margin\"><p><b>Com saber si en necessites una?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Si us identifiqueu amb algun d&#8217;aquests punts, probablement necessiteu una ag\u00e8ncia 360:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> Tens diversos prove\u00efdors, per\u00f2 cap no ent\u00e9n la teva marca completament i com un tot.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Sovint detectes manca de coordinaci\u00f3 en les teves accions i missatges.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> No tens elements quantitatius que et certifiquin si les campanyes realment estan funcionant o no.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> La teva comunicaci\u00f3 \u00e9s inconsistent i segueix camins divergents entre canals.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> El teu desafiament \u00e9s cr\u00e9ixer, per\u00f2 no saps com organitzar la teva estrat\u00e8gia<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Una ag\u00e8ncia de publicitat 360 no nom\u00e9s executa: pensa, crea, mesura i optimitza perqu\u00e8 la teva marca aconsegueixi una pres\u00e8ncia s\u00f2lida, coherent i efectiva a tots els fronts. Si cerques una manera de fer que la teva comunicaci\u00f3 evolucioni juntament amb el teu negoci, una ag\u00e8ncia 360 \u00e9s el teu millor aliat.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Els m\u00e9s de 20 anys de <\/span><a href=\"https:\/\/flandecoco.net\/ca\"><b>FlandeCoco<\/b><\/a><span style=\"font-weight: 400;\">\u00a0 acompanyant com a ag\u00e8ncia 360 marques, empreses i negocis s\u00f3n una excel\u00b7lent credencial. Pots veure algunes de les accions i col\u00b7laboracions realitzats fins ara visitant el nostre <\/span><a href=\"https:\/\/flandecoco.net\/ca\/portafoli\"><b>Porfolio<\/b><\/a><span style=\"font-weight: 400;\">\u00a0 i <\/span><a href=\"https:\/\/flandecoco.net\/clients\"><b>FlanClub<\/b><\/a><span style=\"font-weight: 400;\">\u00a0de comptes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si desitges informaci\u00f3 addicional o con\u00e8ixer altres detalls sobre com podem ajudar-te en les teves accions de M\u00e0rqueting i Comunicaci\u00f3, omple el seg\u00fcent formulari i r\u00e0pidament et donarem resposta.<\/span><\/p>\n<\/div>\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f23482-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"23482\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/ca\/wp-json\/wp\/v2\/posts\/42707#wpcf7-f23482-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"23482\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f23482-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<p><label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nom i Cognoms\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-empresa\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Empresa\" value=\"\" type=\"text\" name=\"your-empresa\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Tel\u00e8fon\" value=\"\" type=\"tel\" name=\"your-tel\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-sector\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Sector\" value=\"\" type=\"text\" name=\"your-sector\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Digues-nos qu\u00e8 necessites\" name=\"your-message\"><\/textarea><\/span> <\/label><br \/>\n<label>Com ens has conegut:<span class=\"wpcf7-form-control-wrap\" data-name=\"menu-660\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"menu-660\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"Cerca a Google\">Cerca a Google<\/option><option value=\"Instagram\">Instagram<\/option><option value=\"Facebook\">Facebook<\/option><option value=\"Linkedin\">Linkedin<\/option><option value=\"Twitter\">Twitter<\/option><\/select><\/span><\/label>\n<\/p>\n<div class=\"form-consent\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acepta-politica\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acepta-politica\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">He llegit i accepto les condicions contingudes en la <a href=\"\/politica-de-privacidad\" target=\"_blank\">pol\u00edtica de privacitat<\/a> sobre el tractament de les meves dades per a gestionar la meva consulta o petici\u00f3.<\/span><\/label><\/span><\/span><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"acepta-info-comercial\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><input type=\"checkbox\" name=\"acepta-info-comercial[]\" value=\"Ens agradaria que ens prestessis el teu consentiment per a enviar-te informaci\u00f3 comercial sobre els productes, serveis, novetats de TROY&amp;MACCLURE, S.L.\" \/><span class=\"wpcf7-list-item-label\">Ens agradaria que ens prestessis el teu consentiment per a enviar-te informaci\u00f3 comercial sobre els productes, serveis, novetats de TROY&amp;MACCLURE, S.L.<\/span><\/span><\/span><\/span>\n\t<\/p>\n<\/div>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Enviar\" \/>\n<\/p>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"gaCookie\" value=\"\" type=\"hidden\" name=\"gaCookie\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_campaign\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_medium\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_source\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_content\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_keyword\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"landing_page_fdc\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"Xarxes Socials, email, whatsapp, webs, podcast, mitjans tradicionals, apps\u2026 En una societat on els consumidors estan connectats 24\/7 a trav\u00e9s de m\u00faltiples canals, les marques necessiten recolzar-se en molt m\u00e9s que la creativitat i les bones idees. Necessiten la coher\u00e8ncia, estrat\u00e8gia i impacte a tots els fronts que garanteix una ag\u00e8ncia de publicitat 360. Qu\u00e8 \u00e9s una ag\u00e8ncia de publicitat 360? Una ag\u00e8ncia 360 \u00e9s la que ofereix serveis integrals de m\u00e0rqueting i comunicaci\u00f3. Un partner de comunicaci\u00f3 que, en lloc d'enfocar-se nom\u00e9s en una \u00e0rea concreta, inclou totes les disciplines necess\u00e0ries per construir, posicionar i fer cr\u00e9ixer una marca a tots els punts de contacte possibles amb la seva audi\u00e8ncia. Pool de serveis que ha d'oferir una ag\u00e8ncia 360: Consultoria de M\u00e0rqueting Estrat\u00e8gia de marca i posicionament Publicitat digital (xarxes socials, Google Ads, display) M\u00e0rqueting de continguts Disseny gr\u00e0fic i desenvolupament web SEO i SEM Producci\u00f3 audiovisual Gesti\u00f3 de xarxes socials Mitjans tradicionals (TV, r\u00e0dio, premsa) Esdeveniments i activacions [vc_single_image image=\"42703\" img_size=\"full\"]Cinc raons per les quals la teva marca necessita una ag\u00e8ncia 360 Visi\u00f3 estrat\u00e8gica integral Una ag\u00e8ncia 360 ent\u00e9n la teva marca com un tot. No pensa nom\u00e9s en com generar likes o clics, sin\u00f3 en com crear...","protected":false},"author":1,"featured_media":42698,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[136],"tags":[],"class_list":["post-42707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-ca"],"_links":{"self":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/42707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/comments?post=42707"}],"version-history":[{"count":1,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/42707\/revisions"}],"predecessor-version":[{"id":42708,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/42707\/revisions\/42708"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/media\/42698"}],"wp:attachment":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/media?parent=42707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/categories?post=42707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/tags?post=42707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}