{"id":36391,"date":"2023-10-26T07:40:49","date_gmt":"2023-10-26T07:40:49","guid":{"rendered":"https:\/\/flandecoco.net\/?p=36391"},"modified":"2023-10-26T07:41:48","modified_gmt":"2023-10-26T07:41:48","slug":"la-seduccio-comercial-del-marxandatge","status":"publish","type":"post","link":"https:\/\/flandecoco.net\/ca\/noticies\/la-seduccio-comercial-del-marxandatge","title":{"rendered":"La seducci\u00f3 comercial del marxandatge"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><section class=\"vc_row wpb_row vc_row-fluid row-blog-interior  vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">El marxandatge \u00e9s una estrat\u00e8gia clau per a empreses i marques que es volen diferenciar dels competidors. Un conjunt de t\u00e8cniques que potencien la visibilitat d&#8217;un producte o servei alhora que enforteixen la imatge de la marca. Encara que aparenti ser un aspecte residual en l\u2019estrat\u00e8gia global de M\u00e0rqueting de les empreses, pot acabar exercint un paper determinant per a l\u2019\u00e8xit d\u2019infinitat de negocis.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Els productes promocionals contribueixen a crear una connexi\u00f3 emocional entre la marca i el consumidor. El punt de vista de la idea, l&#8217;elecci\u00f3 de colors, el disseny del packaging, les derivades en creativitat o la seva funcionalitat s\u00f3n factors supertransmissors d&#8217;identitat. Una f\u00f3rmula que no nom\u00e9s actua de manera imant atraient nous clients; tamb\u00e9 fomenta la fidelitzaci\u00f3, la relaci\u00f3 de pertinen\u00e7a i l&#8217;impuls de les vendes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A<\/span> <a href=\"https:\/\/flandecoco.net\/\"><b>FlandeCoco<\/b><\/a><span style=\"font-weight: 400;\">\u00a0 portem gaireb\u00e9 20 anys responsabilitzant-nos del marxandatge d&#8217;empreses de totes les \u00e0rees econ\u00f2miques. Motor, enginyeries, institucions, puericultura, tecnol\u00f2giques\u2026 un ampli espectre d&#8217;activitats i negocis que confien en la nostra ag\u00e8ncia a l&#8217;hora d&#8217;enfortir la seva marca amb gadgets promocionals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tant com a element de refor\u00e7 corporatiu en campanyes estacionals, pres\u00e8ncies a fira, accions de Street Marketing com a l&#8217;hora de potenciar l&#8217;ADN de la marca en esdeveniments i actes corporatius; el marxandatge flandecoquer aconsegueix deixar una empremta permanent als seus receptors.<\/span><span style=\"font-weight: 400;\">Una empremta de marca que en els darrers mesos ha comptat amb la confian\u00e7a de la for\u00e7a divulgadora i cient\u00edfica d&#8217;<\/span><a href=\"https:\/\/www.cells.es\/es\/\"><b>Alba Synchrotron<\/b><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/div>[vc_single_image image=&#8221;36384&#8243; img_size=&#8221;full&#8221;]<div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">El protagonisme esponsoritzador d\u00b4un l\u00edder de la mobilitat com <\/span><a href=\"https:\/\/www.alstom.com\/es\/alstom-en-espana\"><b>Alstom<\/b><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<\/div>[vc_single_image image=&#8221;36382&#8243; img_size=&#8221;full&#8221;]<div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">La uni\u00f3 institucional per a un esdeveniment de la mediaci\u00f3 fomentada pel <\/span><a href=\"https:\/\/mediacio.cicac.cat\/\"><b>Consell Catal\u00e0 de l\u2019Advocacia<\/b><\/a><span style=\"font-weight: 400;\"> i la <\/span><a href=\"http:\/\/www.pitch.cat\/inici.php\"><b>Federaci\u00f3 Catalana de Pitch&amp;Putt<\/b><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<\/div>[vc_single_image image=&#8221;36376&#8243; img_size=&#8221;full&#8221;]<div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">La passi\u00f3 per l&#8217;encesa i la innovaci\u00f3 que \u00e9s pilar fonamental de <\/span><b><a href=\"https:\/\/www.ngkntk.com\/es\/\">Niterra NGK-NTK<\/a>\u00a0<\/b><\/p>\n<\/div>[vc_single_image image=&#8221;36378&#8243; img_size=&#8221;full&#8221;]<div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">Les solucions tecnol\u00f2giques personalitzades de <\/span><a href=\"https:\/\/web.reins.es\/\"><span style=\"font-weight: 400;\"><strong>Reins<\/strong><\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<\/div>[vc_single_image image=&#8221;36380&#8243; img_size=&#8221;full&#8221;]<div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">I l&#8217;aposta per la digitalitzaci\u00f3 de Soluci\u00f3n APP <\/span><a href=\"https:\/\/solucionapp.es\/#nosotros\"><b>Soluci\u00f3n APP<\/b><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/div>[vc_single_image image=&#8221;36387&#8243; img_size=&#8221;full&#8221;]<div class=\"p-blog-fluido last-paragraph-no-margin\"><p><span style=\"font-weight: 400;\">Pots con\u00e8ixer altres solucions de marxandatge FlandeCoco per a empreses i negocis visitant el <\/span><a href=\"https:\/\/flandecoco.net\/portfolio-fdc\"><b>Portfoli<\/b><\/a><span style=\"font-weight: 400;\">\u00a0del nostre site. Si necessites la col\u00b7laboraci\u00f3 d&#8217;una ag\u00e8ncia per als regals promocionals de la teva empresa o per al desenvolupament de les teves estrat\u00e8gies de M\u00e0rqueting o Publicitat, l&#8217;experi\u00e8ncia multisectorial i serveis 360 de FlandeCoco s\u00f3n un partner de proximitat i excel\u00b7l\u00e8ncia per impulsar els teus plans.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si vols informaci\u00f3 m\u00e9s detallada sobre com et podem ajudar, no dubtis en contactar amb els nostres professionals a trav\u00e9s d&#8217;aquest formulari.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/section><section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1618396747927\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f6-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"6\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/ca\/wp-json\/wp\/v2\/posts\/36391#wpcf7-f6-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"6\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f6-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<p><label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nombre y Apellidos\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label><br \/>\n<label> <span class=\"wpcf7-form-control-wrap\" data-name=\"your-tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Tel\u00e9fono\" value=\"\" type=\"tel\" name=\"your-tel\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-empresa\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Empresa\" value=\"\" type=\"text\" name=\"your-empresa\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-sector\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Sector\" value=\"\" type=\"text\" name=\"your-sector\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Dinos qu\u00e9 necesitas\" name=\"your-message\"><\/textarea><\/span> <\/label><br \/>\n<label>C\u00f3mo nos has conocido:<span class=\"wpcf7-form-control-wrap\" data-name=\"menu-213\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"menu-213\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"B\u00fasqueda en Google.\">B\u00fasqueda en Google.<\/option><option value=\"Instagram\">Instagram<\/option><option value=\"Facebook\">Facebook<\/option><option value=\"Linkedin\">Linkedin<\/option><option value=\"Twitter\">Twitter<\/option><\/select><\/span><\/label>\n<\/p>\n<div class=\"form-consent\">\n\t<p style=\"font-size:14px;line-height: 1.2;margin-bottom:10px;\">TROY&MACCLURE, S.L. como responsable del tratamiento tratar\u00e1 tus datos con la finalidad de dar respuesta a tu consulta o petici\u00f3n. Puedes acceder, rectificar y suprimir tus datos, as\u00ed como ejercer otros derechos consultando la informaci\u00f3n adicional y detallada sobre protecci\u00f3n de datos en nuestra <a href=\"\/politica-de-privacidad\" target=\"_blank\">pol\u00edtica de privacidad<\/a>\n\t<\/p>\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acepta-politica\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acepta-politica\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">He le\u00eddo y acepto las condiciones contenidas en la <a href=\"\/politica-de-privacidad\" target=\"_blank\"> pol\u00edtica de privacidad<\/a> sobre el tratamiento de mis datos para gestionar mi consulta o petici\u00f3n.<\/span><\/label><\/span><\/span><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"acepta-info-comercial\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><input type=\"checkbox\" name=\"acepta-info-comercial[]\" value=\"Nos gustar\u00eda que nos prestaras tu consentimiento para enviarte informaci\u00f3n comercial sobre los productos, servicios, novedades de TROY&amp;MACCLURE, S.L.\" \/><span class=\"wpcf7-list-item-label\">Nos gustar\u00eda que nos prestaras tu consentimiento para enviarte informaci\u00f3n comercial sobre los productos, servicios, novedades de TROY&amp;MACCLURE, S.L.<\/span><\/span><\/span><\/span>\n\t<\/p>\n<\/div>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Enviar\" \/>\n<\/p>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"gaCookie\" value=\"\" type=\"hidden\" name=\"gaCookie\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_campaign\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_medium\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_source\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_content\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_keyword\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"landing_page_fdc\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"El marxandatge \u00e9s una estrat\u00e8gia clau per a empreses i marques que es volen diferenciar dels competidors. Un conjunt de t\u00e8cniques que potencien la visibilitat d'un producte o servei alhora que enforteixen la imatge de la marca. Encara que aparenti ser un aspecte residual en l\u2019estrat\u00e8gia global de M\u00e0rqueting de les empreses, pot acabar exercint un paper determinant per a l\u2019\u00e8xit d\u2019infinitat de negocis. Els productes promocionals contribueixen a crear una connexi\u00f3 emocional entre la marca i el consumidor. El punt de vista de la idea, l'elecci\u00f3 de colors, el disseny del packaging, les derivades en creativitat o la seva funcionalitat s\u00f3n factors supertransmissors d'identitat. Una f\u00f3rmula que no nom\u00e9s actua de manera imant atraient nous clients; tamb\u00e9 fomenta la fidelitzaci\u00f3, la relaci\u00f3 de pertinen\u00e7a i l'impuls de les vendes. A FlandeCoco\u00a0 portem gaireb\u00e9 20 anys responsabilitzant-nos del marxandatge d'empreses de totes les \u00e0rees econ\u00f2miques. Motor, enginyeries, institucions, puericultura, tecnol\u00f2giques\u2026 un ampli espectre d'activitats i negocis que confien en la nostra ag\u00e8ncia a l'hora d'enfortir la seva marca amb gadgets promocionals. Tant com a element de refor\u00e7 corporatiu en campanyes estacionals, pres\u00e8ncies a fira, accions de Street Marketing com a l'hora de potenciar l'ADN de la marca en esdeveniments i...","protected":false},"author":1,"featured_media":36394,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137],"tags":[],"class_list":["post-36391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies"],"_links":{"self":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/36391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/comments?post=36391"}],"version-history":[{"count":1,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/36391\/revisions"}],"predecessor-version":[{"id":36392,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/36391\/revisions\/36392"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/media\/36394"}],"wp:attachment":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/media?parent=36391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/categories?post=36391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/tags?post=36391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}