{"id":29737,"date":"2021-02-10T18:02:48","date_gmt":"2021-02-10T18:02:48","guid":{"rendered":"https:\/\/flandecoco.net\/?p=29737"},"modified":"2021-02-10T18:03:38","modified_gmt":"2021-02-10T18:03:38","slug":"marqueting-digital-una-cadena-davantatges-per-a-la-industria","status":"publish","type":"post","link":"https:\/\/flandecoco.net\/ca\/blog-ca\/marqueting-digital-una-cadena-davantatges-per-a-la-industria","title":{"rendered":"M\u00e0rqueting Digital, una cadena d&#8217;avantatges per a la ind\u00fastria"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1507696989698\"><div class=\"wpb_column vc_column_container  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"blockquote-style-1\"><blockquote class=\"border-color-deep-pink\" style=\"border-color: #3f63a9;\"><div class=\"last-paragraph-no-margin blockquote-content\"><p>Si a hores d\u2019ara a ? La Pel\u00b7l\u00edcula del Segle XXI gaireb\u00e9 no existeixen negacionistes respecte els beneficis del M\u00e0rqueting Online per a les marques que venen productes o serveis a el client final, el vi de la unanimitat es dilueix lleugerament en gasosa quan s&#8217;objectiven els avantatges per a les empreses B2B, especialment les relacionades amb l&#8217;univers industrial.<\/p>\n<\/div><\/blockquote><\/div><\/div><\/div><\/div><\/section><section class=\"vc_row wpb_row vc_row-fluid row-blog-interior  vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"p-blog-fluido last-paragraph-no-margin\"><p>Una falta de consens provocat, segurament, m\u00e9s per la confusi\u00f3 que pot generar l&#8217;exc\u00e9s d&#8217;informaci\u00f3 al respecte que pel pes d&#8217;una realitat inapel\u00b7lable: l&#8217;online connecta oferta i demanda. Una connexi\u00f3 que, l&#8217;analitzem com la analitzem, resulta igual d&#8217;eficient entre <a href=\"https:\/\/flandecoco.net\/blog\/b2b-y-b2b-dos-caras-de-la-moneda-del-marqueting \/\"><strong>empresa i consumidor (B2C)<\/strong><\/a>\u00a0 que entre empresa i empresa.<\/p>\n<p><a href=\"https:\/\/flandecoco.net\/blog\/un-impulso-digital-al-sector-de-la-alimentacion\/\"><strong>Alimentaci\u00f3<\/strong><\/a> , farmac\u00e8utica, log\u00edstica, <a href=\"https:\/\/flandecoco.net\/blog\/textil-online-vestido-para -vender\/\"><strong>t\u00e8xtil<\/strong><\/a> &#8230; la naturalesa sectorial i les ? particularitats de cada negoci definiran \u00f2bviament la seva estrat\u00e8gia; per\u00f2 qualsevol empresa de el sector industrial, sense distincions, ha de tenir uns objectius i plans d&#8217;acci\u00f3 de M\u00e0rqueting Online.<\/p>\n<p>La plena competitivitat en un entorn eminentment digital, l&#8217;impuls als equips de vendes i m\u00e0rqueting de l&#8217;empresa, la fidelitzaci\u00f3 i captaci\u00f3 de clients i l&#8217;augment de les vendes tracen algunes l\u00ednies de meta. Els \u00e0mbits d&#8217;Acci\u00f3 en M\u00e0rqueting Online per a la ind\u00fastria, a grans ? tra\u00e7os, a continuaci\u00f3 &#8230;<\/p>\n<\/div><span class=\"text-extra-large margin-25px-bottom display-inline-block alt-font heading-style3  heading-1\" >Confien, despr\u00e9s compren<\/span><div class=\"p-blog-fluido last-paragraph-no-margin\"><p>? a l&#8217;agressivitat oferint valor en totes i cadascuna de les fases del proc\u00e9s de compra a les empreses-client. El <strong>Inbound M\u00e0rqueting<\/strong>, un cl\u00e0ssic infal\u00b7lible per a les B2B, brinda continguts rellevants que generen la confian\u00e7a necess\u00e0ria perqu\u00e8 una empresa del sector industrial sigui la primera opci\u00f3 en la decisi\u00f3 de compra.<\/p>\n<\/div><span class=\"text-extra-large margin-25px-bottom display-inline-block alt-font text-capitalize heading-style3  heading-2\" >ViSEObilitat<\/span><div class=\"p-blog-fluido last-paragraph-no-margin\"><p>El <a href=\"https:\/\/flandecoco.net\/lnd\/empresa-de-posicionamiento-seo-en-barcelona\/\"><strong>posicionament SEO <\/strong><\/a>aconsegueix col\u00b7locar a una empresa de naturalesa industrial a les primeres p\u00e0gines dels motors de cerca i l&#8217;associa amb les paraules clau que el potencial de clients estan buscant. Alta rendibilitat en el mig i llarg termini, un imant de el tr\u00e0nsit de qualitat al site corporatiu.<\/p>\n<\/div><span class=\"text-extra-large margin-25px-bottom display-inline-block alt-font text-capitalize heading-style3  heading-3\" >Tenen un e-mail<\/span><div class=\"p-blog-fluido last-paragraph-no-margin\"><p>Una de les accions amb millor ROI (Retorn sobre la Inversi\u00f3) en M\u00e0rqueting Digital per a les ind\u00fastries. Una llista de subscriptors de qualitat, una estrat\u00e8gia adequada i les <a href=\"https:\/\/flandecoco.net\/blog\/agencia-de-email-marketing-1-como-sacarle-partido-a-tus-newsletters\/\"><strong>campanyes d&#8217;Email M\u00e0rqueting\u00a0<\/strong><\/a> es transformen en una eina de comunicaci\u00f3 d\u2019aclaparadora efectivitat en tots els sectors i per a qualsevol tipus d&#8217;empresa.<\/p>\n<\/div><span class=\"text-extra-large margin-25px-bottom display-inline-block alt-font text-capitalize heading-style3  heading-4\" >Veni, vidi, SEM.<\/span><div class=\"p-blog-fluido last-paragraph-no-margin\"><p>Les estrat\u00e8gies de mitjans pagats (SEM, ADS &#8230;) fixen la vista en el curt i mig termini. Permeten arribar a ? l\u2019audi\u00e8ncia ideal en campanyes estacionals de compet\u00e8ncia elevada o de llan\u00e7ament de producte. D&#8217;acci\u00f3 absolutament mesurable, aconsegueixen posicionar molt r\u00e0pidament productes o serveis de qualsevol empresa o sector industrial.<\/p>\n<\/div><span class=\"text-extra-large margin-25px-bottom display-inline-block alt-font text-capitalize heading-style3  heading-5\" >Activisme Social<\/span><div class=\"p-blog-fluido last-paragraph-no-margin\"><p>Lluny s&#8217;han anat els prejudicis que situaven a les Xarxes Socials en les ant\u00edpodes de l&#8217;inter\u00e8s de les ind\u00fastries. Especialment, per\u00f2 no \u00fanicament, amb<a href=\"https:\/\/flandecoco.net\/blog\/debe-ser-linkedin-una-de-tus-redes-sociales-corporativas\/\"> <strong>el boom de LinkedIn<\/strong><\/a> , s&#8217;ha corroborat en facturaci\u00f3 que uns Social Media ben gestionats s\u00f3n uns canals de notable alt per obrir portes XXL a nous clients, fidelitzar-los i donar una empenta al posicionament web.<\/p>\n<p>El expertise FlandeCoco en M\u00e0rqueting Online i els m\u00e9s de 15 anys gestionant les accions Comunicaci\u00f3 d&#8217;empreses de <a href=\"https:\/\/flandecoco.net\/clientes\/\"><strong>les ind\u00fastries t\u00e8xtil, transports, farm\u00e0cia, automoci\u00f3, enginyeria, construcci\u00f3, log\u00edstica o packaging<\/strong><\/a>, entre altres, ens acrediten com un col\u00b7laborador d&#8217;\u00e8xit per afrontar aquest salt digital.<\/p>\n<p>Un men\u00fa de serveis, estrat\u00e8gies i accions, a la mida de cada empresa, necessitats de el sector industrial i pressupost, als quals pots aproximar-te una mica <a href=\"https:\/\/flandecoco.net\/\"><strong>visitant la nostra web<\/strong><\/a> . Si desitges informaci\u00f3 addicional per a la teva empresa o negoci, o con\u00e8ixer altres detalls sobre com podem ajudar-te, omple el seg\u00fcent formulari i a FlandeCoco r\u00e0pidament et donarem resposta.<\/p>\n<\/div><\/div><\/div><\/div><\/section><section class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f6-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"6\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/ca\/wp-json\/wp\/v2\/posts\/29737#wpcf7-f6-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"6\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f6-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<p><label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nombre y Apellidos\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label><br \/>\n<label> <span class=\"wpcf7-form-control-wrap\" data-name=\"your-tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Tel\u00e9fono\" value=\"\" type=\"tel\" name=\"your-tel\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-empresa\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Empresa\" value=\"\" type=\"text\" name=\"your-empresa\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-sector\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Sector\" value=\"\" type=\"text\" name=\"your-sector\" \/><\/span> <\/label><br \/>\n<label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Dinos qu\u00e9 necesitas\" name=\"your-message\"><\/textarea><\/span> <\/label><br \/>\n<label>C\u00f3mo nos has conocido:<span class=\"wpcf7-form-control-wrap\" data-name=\"menu-213\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"menu-213\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"B\u00fasqueda en Google.\">B\u00fasqueda en Google.<\/option><option value=\"Instagram\">Instagram<\/option><option value=\"Facebook\">Facebook<\/option><option value=\"Linkedin\">Linkedin<\/option><option value=\"Twitter\">Twitter<\/option><\/select><\/span><\/label>\n<\/p>\n<div class=\"form-consent\">\n\t<p style=\"font-size:14px;line-height: 1.2;margin-bottom:10px;\">TROY&MACCLURE, S.L. como responsable del tratamiento tratar\u00e1 tus datos con la finalidad de dar respuesta a tu consulta o petici\u00f3n. Puedes acceder, rectificar y suprimir tus datos, as\u00ed como ejercer otros derechos consultando la informaci\u00f3n adicional y detallada sobre protecci\u00f3n de datos en nuestra <a href=\"\/politica-de-privacidad\" target=\"_blank\">pol\u00edtica de privacidad<\/a>\n\t<\/p>\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acepta-politica\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acepta-politica\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">He le\u00eddo y acepto las condiciones contenidas en la <a href=\"\/politica-de-privacidad\" target=\"_blank\"> pol\u00edtica de privacidad<\/a> sobre el tratamiento de mis datos para gestionar mi consulta o petici\u00f3n.<\/span><\/label><\/span><\/span><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"acepta-info-comercial\"><span class=\"wpcf7-form-control wpcf7-checkbox\"><span class=\"wpcf7-list-item first last\"><input type=\"checkbox\" name=\"acepta-info-comercial[]\" value=\"Nos gustar\u00eda que nos prestaras tu consentimiento para enviarte informaci\u00f3n comercial sobre los productos, servicios, novedades de TROY&amp;MACCLURE, S.L.\" \/><span class=\"wpcf7-list-item-label\">Nos gustar\u00eda que nos prestaras tu consentimiento para enviarte informaci\u00f3n comercial sobre los productos, servicios, novedades de TROY&amp;MACCLURE, S.L.<\/span><\/span><\/span><\/span>\n\t<\/p>\n<\/div>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Enviar\" \/>\n<\/p>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"gaCookie\" value=\"\" type=\"hidden\" name=\"gaCookie\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_campaign\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_medium\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_source\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_content\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ga_keyword\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"landing_page_fdc\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"Si a hores d\u2019ara a ? La Pel\u00b7l\u00edcula del Segle XXI gaireb\u00e9 no existeixen negacionistes respecte els beneficis del M\u00e0rqueting Online per a les marques que venen productes o serveis a el client final, el vi de la unanimitat es dilueix lleugerament en gasosa quan s'objectiven els avantatges per a les empreses B2B, especialment les relacionades amb l'univers industrial. Una falta de consens provocat, segurament, m\u00e9s per la confusi\u00f3 que pot generar l'exc\u00e9s d'informaci\u00f3 al respecte que pel pes d'una realitat inapel\u00b7lable: l'online connecta oferta i demanda. Una connexi\u00f3 que, l'analitzem com la analitzem, resulta igual d'eficient entre empresa i consumidor (B2C)\u00a0 que entre empresa i empresa. Alimentaci\u00f3 , farmac\u00e8utica, log\u00edstica, t\u00e8xtil ... la naturalesa sectorial i les ? particularitats de cada negoci definiran \u00f2bviament la seva estrat\u00e8gia; per\u00f2 qualsevol empresa de el sector industrial, sense distincions, ha de tenir uns objectius i plans d'acci\u00f3 de M\u00e0rqueting Online. La plena competitivitat en un entorn eminentment digital, l'impuls als equips de vendes i m\u00e0rqueting de l'empresa, la fidelitzaci\u00f3 i captaci\u00f3 de clients i l'augment de les vendes tracen algunes l\u00ednies de meta. Els \u00e0mbits d'Acci\u00f3 en M\u00e0rqueting Online per a la ind\u00fastria, a grans ? tra\u00e7os, a continuaci\u00f3 ... Confien, despr\u00e9s...","protected":false},"author":1,"featured_media":29733,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[136],"tags":[291,504],"class_list":["post-29737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-ca","tag-blog-ca","tag-blog-ca-2"],"_links":{"self":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/29737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/comments?post=29737"}],"version-history":[{"count":2,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/29737\/revisions"}],"predecessor-version":[{"id":29739,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/posts\/29737\/revisions\/29739"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/media\/29733"}],"wp:attachment":[{"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/media?parent=29737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/categories?post=29737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flandecoco.net\/ca\/wp-json\/wp\/v2\/tags?post=29737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}